E-Commerce Business Ethics Case Studies

Well, time has passed and E-Kin has launched their e-commerce site. In this case, you visit E-Kin as they wrestle with customer privacy issues. Should E-Kin sell customer preference information they have collected for additional revenue? It's for you to decide.

To begin working on this case, review the following:

• Company Background
• Case Scenario
• Employee Biographies
  

Next, review the Case Questions. Your instructor will assign you to one or more questions. Your instructor will also let you know how to submit your work.

A print version of the case is available for download (rtf pdf).