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Social Media Specialist Certificate

Earn Your Certificate in 1 Year by Taking All Courses Online!

This 16 credit-hour certificate program is designed for those interested in obtaining basic social media and internet marketing skills that can be used in any entry-level marketing position, or for individuals who want to run social media marketing campaigns for their business start-ups.

This fully online program means you save time by not having to travel for class sessions.

The credit earned for this certificate can also be applied to the Business Administration A.A.S. degree. Accredited by the Higher Learning Commission. To learn more, visit the Business Administration web page.

Space is limited for the August 17, 2021 program start.

Benefits of this Fast Track Program

  • Earn college credit that can be applied toward an accredited Associate's degree.
  • Prepare to enter a new industry or advance your career within social media/marketing.
  • Apply newly acquired knowledge within your current position.
  • Learn from skilled instructors who are marketing or social media experts.
  • Work closely with professors and get individual attention in the classroom since Harper’s Business Administration programs have a 19:1 student-to-faculty ratio.
  • Interact and share experiences with fellow students as part of a cohort.
  • Get support from dedicated academic advisors throughout the program.
  • Take all courses in an online format.

What You'll Learn

  • Understand and apply the “4 Ps” of marketing.
  • Obtain an in-depth knowledge of social media marketing.
  • Measure the results of social media efforts and the impact of marketing campaigns.
  • Communicate and provide content to web-based businesses.
  • How to use major social platforms on a smartphone to market and increase sales.
  • Write and speak more effectively in business situations.
  • Participate in an experiential learning course by applying your skills in an internship opportunity.

Sample Course Schedule - Social Media Specialist Certificate

Your actual schedule may be different. Classes are entirely online.

Timeframe Course # Credit Hours Course Name


Attend a mandatory orientation focused on your success in the program.

Semester 1

MKT 245


Principles of Marketing


MKT 252


Internet Marketing 

Semester 2

MKT 180


Strategic Communication for a Digital World


MCM 150


Social Media Management and Measurement

Semester 3

MKT 281


Internship in Marketing


MKT 243


Social Commerce and Sales

16 credits: Social Media Specialist Certificate earned.

Job Outlook and Wage Information 

As a Social Medial Specialist Certificate graduate, there are plenty of career directions in the field for you to consider, such as:

Next Steps

For more information about Harper's Fast Track Program, please call us at 847.925.6438, email us at, or schedule an appointment or attend an info session.

Last Updated: 1/11/22